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# Short-Form Motion Video Brief and Storyboard

Copy this file for each video. If a field is unknown, write **Unknown** rather than guessing.

## Research brief

- Working title:
- Audience / vertical:
- Viewer problem in their own words, if available:
- Evidence type: owner quote / observed workflow / saved or liked reference / research / hypothesis:
- Source URL or record and capture date:
- What is verified:
- What is inferred or unknown:
- One-sentence viewer promise:
- Abstract mechanism being adapted, if any:
- What is original in this version:
- Platform and aspect ratio:
- Target duration and hard limit:
- Audio approach: silent / narration / dialogue / music:
- Cleared motion, footage, image, font, and sound assets:
- Intended viewer action / CTA:
- CTA destination and end-to-end test result:
- Generated people or voices and required disclosure:

## Exact copy

- Hook / first frame:
- Full narration or complete on-screen transcript:
- Display headlines and labels:
- Captions: source text and language:
- CTA:
- Spoken word count:
- Actual read duration or silent reading check:

## Timed beats

| Time in–out | Viewer beat | Exact speech / caption | On-screen text | Visual and motion action | Transition / sound | Evidence / asset source |
|---|---|---|---|---|---|---|
| 0–2s | Hook |  |  |  |  |  |
| 2–5s | Context / stakes |  |  |  |  |  |
| 5–10s | Demonstration / reveal |  |  |  |  |  |
| 10–13s | Useful action |  |  |  |  |  |
| 13–15s | CTA / hold |  |  |  |  |  |

Adjust the rows to the target duration. Ensure all exact narration or silent text is represented in the beat table. The first frame should make sense without sound.

## Build and verification

- Composition/project path:
- Output dimensions and aspect ratio:
- Frame rate and total duration:
- HyperFrames conventions preserved, if applicable:
- Rights/clearance evidence for every external asset:
- Illustrative UI labels visible:
- Claim/source check:
- Phone readability and platform-safe-area check:
- Audio/caption/disclosure review:
- Validation command and actual output:
- Render path:
- Full render reviewed at full speed by / date:
- Playback and export check:
- Remaining defects or unknowns:
- Final CTA destination test receipt:
- Publication approval: not requested / pending / approved by owner: