What does PPC management cost

The fee depends on how many campaigns need to run and how much of the account needs rebuilding, so we quote it after we have looked at the account. You pay a management fee for the work and a separate ad budget that goes straight to Google and Meta. Both figures are agreed before any work starts.

How long before the ads work

Search campaigns settle once there is enough traffic for the account to learn which searches convert, and that depends on your budget and how many people search for what you sell. Tracking fixes show up sooner, because bad conversion data distorts results from the start. We tell you what to expect in the first reporting period rather than promise a date.

Can you work with a small monthly budget

Yes, as long as the budget can cover enough clicks for the account to learn. A small budget changes the strategy toward fewer campaigns and a tight list of services worth paying for. The worst outcome is spreading it across every service you offer and every town you serve.

Do you charge a percentage of ad spend

We work either way, and we will show you the trade-off before you decide. A percentage of spend links our fee to the budget, while a flat fee keeps the cost steady as the account grows. Your choice does not change how we manage the campaigns.

What happens to the account if we stop working together

The account and everything in it stays with you. You keep the campaigns, the assets, the conversion actions and the audiences we built in your account. We hand over a short written summary of what is running and why, so another team or your own staff can pick it up.

Do you run Meta as well as Google

Yes, and Meta suits the services people buy on impulse, or the ones they find in their feed before they ever search. We measure the two channels separately so you can see which one produced the booking.

Who owns the ad account

The account belongs to you. We work inside your Google Ads and Meta accounts with admin access, and billing stays in your name. If you want to remove us, you can do it from your own settings.

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Marketing Audit first, then ongoing management

Paid search and paid social

Google Ads and paid media management in Toronto

Fewer wasted clicks, cleaner tracking and a monthly report that tells you which campaigns earned the budget they spent.

We manage Google Search, Performance Max and Meta campaigns for service businesses across Toronto and the GTA, from Mississauga and Brampton to Vaughan and Burlington. The work starts with the account you already own.

What to expect

Scoped before kickoffBuilt for service businessesMeasured against calls and bookingsSupport after launch

Google Ads and paid media management in Toronto, visual overview

01: The Problem

Here's what we typically see

Common problem: Google Ads and paid media management in Toronto

Ad spend does not fail loudly. It leaves quietly, a few wasted clicks at a time, until the monthly invoice stops matching the number of calls coming in. Nobody sends you a note when a campaign starts chasing the wrong search terms.

Why the timing matters

The account keeps paying for searches that were never going to book.

02: The Solution

Here's what we do about it

We open the account and read it the way an owner would. Where the money goes, which searches get matched, and whether the phone number is counted as a call. From there we rebuild the structure so every campaign has a clear job and every ad group speaks to a service people search for. Performance Max gets clean conversion data and real signals in place of guesses. Meta runs alongside Search to reach the people who would never type your service into Google.

Our approach: Google Ads and paid media management in Toronto

03: The Result

Here's what changes

Results: Google Ads and paid media management in Toronto

You can see which searches brought the calls and which ones only brought cost. The account stops being a monthly bill you hope works and becomes a channel you can steer.

Search, Performance Max and Meta in one account view

Wasted spend removed before it reaches the invoice

Call tracking tied to real booked jobs

A monthly report that names the decisions it supports

Deliverables

What you get

Timeline: Audit first, then ongoing management

Account structure rebuild

Wasted spend and negative keyword review

Conversion and call tracking setup

Campaign management across Search and Performance Max

Paid social campaign management

Monthly spend and performance report

Channel breakdown

Not all ad channels are equal

Here's how the four main channels we use stack up against each other, so you know what to expect before we start.

Google Search Ads

High intent: people searching for your service right now

Timeline

Leads from day one, optimized in 4-8 weeks

Cost

$$ (competitive in GTA)

Meta Ads (Facebook & Instagram)

Awareness & retargeting: reach people who don't know you yet

Timeline

2-4 weeks to find audience, 8-12 weeks for stable performance

Cost

$ (lower CPC than Google in most categories)

Retargeting

High conversion: people who already visited your site

Timeline

Immediate results once pixel is live

Cost

$$ (higher conversion, smaller audience)

LinkedIn Ads

B2B: decision-makers at targeted companies

Timeline

Slow to build traction, high deal value when it works

Cost

$$$ (premium CPM/CPC)

Not sure which channels are right for your business? and we'll recommend the right mix based on your goals and budget.

Realistic budget guidance for Toronto PPC

Budget Guidance for Toronto PPC: - Ad spend is your money and goes into your own account, separate from our management fee - We set a starting budget after looking at your market and your average job value - Start with Google Search only, then expand to Meta once you have data

Want a straight answer on google ads and paid media management in toronto?

A ranked list of what to fix first, in writing. 15 minutes, free, and yours to keep whether or not you hire us.

We'll set expectations for timing before the work starts.

Free growth check-up Written scope before work starts You keep the roadmap we build

Common questions

Frequently asked questions

Proof it works

See our work

Browse the projects we've delivered for service businesses across the GTA: websites, AI agents, social media, and more.

View all projects

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Google Ads and paid media management in Toronto

Fewer wasted clicks, cleaner tracking and a monthly report that tells you which campaigns earned the budget they spent.

What to expect

Scoped before kickoffBuilt for service businessesMeasured against calls and bookingsSupport after launch