Dental practice · Milton · 2026
Milton Family Dental
A full rebuild for an established Milton practice: new website, an automated Google review engine, and a CRM that tracks a patient from first enquiry to booked appointment.
The result
The review engine now runs after every visit. The practice's Google profile carries a 4.30 rating across 46 reviews, with new ones arriving continuously instead of only when someone thought to ask.
What we built
- Website rebuild
- Google review engine
- CRM & pipeline
- Patient acquisition tracking
A dated site and barely any reviews next to the practices down the road. Happy customers said so in the chair and nowhere else, so the practice's reputation online looked nothing like its reputation in the room.
Where we started
A well-run practice with a website that did not reflect it. Services were hard to find, the booking path was unclear on a phone, and the Google profile sat nearly empty while competitors down the road collected reviews every month. In dentistry the profile is the shopfront: patients compare three practices on their phone before any of them get a call.
The rebuild
We rebuilt the site around what a prospective patient actually checks first: services, the team, location, insurance, and how quickly they can be seen. Appointment requests were pulled forward so they sit on every page rather than behind a contact form at the end.
The review engine
The bigger lever was reputation. We built an automated review request that goes out after every completed visit, so asking is no longer a thing anyone has to remember on a busy day. Reviews land continuously, and the profile keeps compounding instead of going stale between bursts of manual effort.
Tracking the patient path
Enquiries flow into a CRM with a real pipeline behind them, so the practice can see where a new patient came from and where anyone dropped off. Acquisition stops being a guess and becomes something with a number attached.
Related services
Websites & Landing Pages
A website that looks good but doesn't get visitors to call, book, or fill out a form is costing you business.
SEO (Search Engine Optimization)
Your ideal customers may be searching Google for exactly what you sell right now, and finding competitors instead. If you're not showing up, you're easy to miss.
CRM Systems & Automations
Businesses that close more deals respond faster and follow up more consistently. If your leads live in spreadsheets and inboxes, opportunities slip away.
Let's build something like this for you.
Tell us what you're working on. We'll scope it, price it, and tell you what's realistic before anything starts.
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